RALEIGH’S MOST TRUSTED AND AWARD-WINNING SEO COMPANY

Many Raleigh SEO companies offer an extremely wide variety of digital marketing services diluting their SEO expertise. At Firestarter, we’ve narrowed the focus of our services to search engine optimization. Our narrowed focus on SEO sets us apart from our competitors, giving you the assurance of working with a true SEO expert instead of a “jack of all trades and a master of none”.

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  • seo-excellence-award
  • 2020 SEO Award United States
  • SEO Award United States
  • Best Search Engine Optimization Company
  • top seo company clutch
  • Best Digital Marketing Company 2021
  • Best Digital Marketing Company
  • Clutch SEO agency - Clients Say We Deliver on Clutch
  • Best Technical SEO Company

TESTIMONIALS

WHAT OUR RALEIGH SEO CLIENT’S SAY

We’ve earned 4.8 stars on Google and 4.9 stars on Clutch and are currently ranked the #2 Raleigh SEO Agency by Clutch. Don’t take our word for it see what our clients have to say:

01 / 05

Educational Partnership

“They don’t hesitate to tell me exactly how the process must happen and how long it will take for me to reach my goals.”

– Asmir

Owner of A Hardwood Flooring Company

Responsiveness

“Their level of responsiveness and communication are excellent.”

– Owen

Owner Of An Orthodontic Clinic

Increase In Traffic

Not only have we seen an increase in traffic with our businesses, we also appreciate how quick these guys are at responding and helping with different situations. We truly feel like this company “has our back.”

– Anna Parker

I Was Kept Informed Every Step Of The Way

Firestarter takes the time to make sure that you are going to get the best bang for your buck.

– Justin Vergano

Having A Website That Drives Business Is Everything

As a small business owner having a website that drives business is everything and Firestarter provided that for us!

– Chris Maurer

Results

  • 3x

    The Industry Average
    Client Retention

  • 300+

    Clients Served From
    Local to International

  • 10,000+

    Leads For Our
    Clients In 2021

  • 4 YEARS

    Top SEO Company
    By Clutch

The Gold Standard for Raleigh SEO Services.

Firestarter SEO is the premier Raleigh SEO agency. We have established a search engine optimization strategy that revolves around proven and established best practices. We provide a variety of services to help your clients find you first. Ultimately, our marketing services are focused on one thing: Fueling Your Results.

SEO

Search Engine Optimization

SEO is one of the most effective marketing tools available for businesses. It is extremely valuable because it brings pre-qualified leads and customers to your business. Customers are searching for you and your services. You, for example, most likely searched “Raleigh SEO Company” and look what you found! SEO eliminates the need for cold calls and in-person sales pitches and who doesn’t love that?

SEO
75% Seaches From Google

Why this matters

In 2019, Google was the dominant search engine, holding over 75% of all global desktop search traffic.*
Local SEO

Local SEO

Localized search is the gateway to online visibility for small and medium businesses that only serve a particular area with their services and is a key component to our Raleigh SEO efforts. Recently, search engines have moved more towards local search results, opening the doors even further to great opportunities for local businesses everywhere. Businesses can now leverage their location and get in front of a relevant audience and potential customers.

Local Search
Why this matters

+200% "Near Me" Searches

Over the past two years, “Where to buy” + “near me” mobile queries have grown by 200%.*
Link Building

Link Building

Link building has become increasingly more difficult with Google updates like Penguin. As link building becomes more intricate, it becomes even more imperative that you have an SEO company that understands how to build a good online reputation through long-lasting links and useful content. Our link building strategies help clients build clean and natural link profiles, allowing their websites to remain relevant and authoritative to search engines.

Link Building
Why this matters

3.8x More backlinks

The #1 google result averages 3.8x more backlinks than sites ranking in lower positions*
Conversion Rate Optimization

Conversion Optimization

Conversion Rate Optimization (CRO) is the process of increasing the percentage of site visitors who perform your call to action(s). Basic CRO is making sure you have a phone number at the top of your page and a form prominently placed. Beyond the basics, we implement website eye-tracking or a heat map screen recording to get an understanding of how a visitor engages with your site. Based on that data CRO gets more in-depth as we work on split testing A/B content, colors, image, etc...

CONVERSION OPTIMIZATION
Why this matters

SEO +14.6% conversion rate

Leads coming from organic search average a 14.6% conversion rate. In contrast with strategies of the past, such as direct mail and print ads, that only acquired a conversion rate of 1.7%.
Site Speed

Site Speed

Having a site ready for mobile and local search, Google has made site speed a ranking factor. Today more than ever, it’s important for websites to load quickly. Using various plugins and some minor dev fixes we speed up pages slowing your website down, resulting in a better visitor experience.

Site Speed
Why this matters

-12% Conversion Rate

For every second that your website takes to load your conversion rate drops by 12%.*
Voice Search

Voice Search

As technology advances and the use of AI explodes, voice search is becoming more and more crucial to a company’s online visibility. Firestarter’s Raleigh SEO experts can help optimize your website to prepare for the increasing shift to voice searches, capitalizing on search marketing. We do this by ensuring your site is optimized for mobile, using natural search language in your content, and focusing on keywords with the right user intent.

Voice Search
Why this matters

75% Voice Search Queries

Relatively 75% of voice search query results rank in the top 3 positions of Google.*
On site seo

On-Site Search Engine Optimization

On-site SEO is an important aspect for all websites. First and most importantly, HTML tag optimization. HTML tags have certain meanings and serve particular use cases. Each tag needs to be used properly in order to fully optimize your website for search engines to be able to direct the right traffic to your business. Some HTML tags have more prominence and weight on your site rankings than others. We make sure the on-site optimization is done correctly and has the appropriate keyword usage sprinkled throughout the content. All of this provides your users with a friendly experience and search engines the ability to index your site properly. At our Raleigh SEO company, our clients experience an impressive surge of traffic with on-site SEO done correctly and combined with powerful off-site SEO.

On-Site SEO
Why this matters

57% Effective SEO

According to 57% of marketing professionals, on-page content development is considered the most effective SEO tactic.*
Mobile SEO

Mobile SEO

More and more people are performing searches on mobile devices. As the trend continues it is important that your website and SEO are ready. The way we prepare a site for mobile-first is to make sure the website can be viewed properly on a mobile device, sometimes this is as simple as updating the viewport on a website. In other cases, this may mean building a responsive site. Once the website is ready to be viewed on mobile, we optimize the site for local search, searches centered around a location or area. Furthermore, we optimize pages for Google "Near Me" searches. Expert tip - Use retargeting Ads for mobile to capture customers who have clicked away. Expert tip - Use retargeting Ads for mobile.

Mobile SEO
Why this matters

52% Mobile Searches

According to data gathered in 2019, 52% of online traffic occurs from mobile users while 45% originates from desktop searches.*
Content Creation

Content Creation

There is a lot of stress on content marketers and company owners to create quality usable content for their clients. Usable content comes in many forms, one of the most effective forms of content being a blog. Maintaining a blog on a regular basis can be a lot of demanding content management and tedious work, but the rewards are tremendous. Firestarter has an advanced copywriting team with education majors in public relations and communications. They each have years of experience in writing quality content for websites and blogs. Their creative minds allow for successful writing in many industries from technology, plastic surgery, insurance, and more! So no matter what industry you are in, we can help you write successful, quality content for today’s readers to enjoy and share.

Content Creation
Why this matters

106% Increase

Adding updates, new content and republishing past blogs can increase a site's organic traffic by nearly 106%*

EFFECTIVE SEO THAT DELIVERS RESULTS FOR RALEIGH BUSINESSES

Our five-point SEO strategies are created uniquely for each of our clients’ businesses. Our strategies use a framework that focus on uncovering ‘intent-based’ keywords potential customers use to find businesses like yours and then ranking them with our proven link building strategies. While other digital marketing agencies only site traffic – we care about high-quality leads, enquiries or sales made online.

OUR PROVEN 5 POINT SEO STRATEGY.

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Analyze and Audit

The initial status of your SEO is critical. Gathering a full understanding of your business, website, and what digital marketing services have been executed in the past gives us the details needed to create a successful, customized blueprint for success around your desired results. As we explore your website’s content, doing keyword research and a link profile analysis we are able to pinpoint any critical obstacles that may exist.

01

Analyze and Audit

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Plan And Strategize

After gathering the information from our in-depth audit, we create the SEO roadmap to fuel your results. While we do follow a tried and true framework for implementation, each client and each SEO campaign is unique and requires special attention. With this in mind, the fuel we use for results is uniquely crafted to fit the needs of the marketing campaign itself. The foundation of our Raleigh SEO campaigns are centered around keywords. We then design an advanced link building strategy around these keywords and what links the domain lacks.

02

Plan And Strategize

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Implement

Once the foundation is established and we have a comprehensive understanding of the opportunity in your market that your domain possesses, we begin the implementation phase. We start with the essential on-site SEO elements, including title tags, meta descriptions, site architecture, interlinking pages, and more, all while creating unique, engaging, and highly linkable content. This focus accelerates SEO results right away and sets the stage for continued success with the support of our Raleigh SEO company’s efforts.

03

Implement

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Link Building

Your link profile is similar to a book of references with Google. Our natural search and authoritative link building campaigns rely on a quality over quantity mentality. Most of the time spent on link building centers around creating unique and useful content, content marketing, and then finding relevant websites which Google trusts to place content on. Our company constantly monitors your link building campaign for maximum effectiveness.

04

Link Building

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Monitor & Report

The best systems in the world are nothing if they lack transparency and an advanced SEO campaign is no different. We want to give you the opportunity to have ownership of your digital marketing campaign and our monthly reports and reporting dashboard do just that. Our custom SEO monthly reports feature rankings, traffic, new links, task reports and more. Each of our clients also has regular access to their reporting dashboards to explore different time frames and see instant results. This transparent SEO process allows you to understand the efforts taking place within the campaign and allows us to fine-tune your marketing campaign while it’s active.

05

Monitor & Report

01

Analyze and Audit

tab icon

Analyze and Audit

The initial status of your SEO is critical. Gathering a full understanding of your business, website, and what digital marketing services have been executed in the past gives us the details needed to create a successful, customized blueprint for success around your desired results. As we explore your website’s content, doing keyword research and a link profile analysis we are able to pinpoint any critical obstacles that may exist.

02

Plan And Strategize

tab icon

Plan And Strategize

After gathering the information from our in-depth audit, we create the SEO roadmap to fuel your results. While we do follow a tried and true framework for implementation, each client and each SEO campaign is unique and requires special attention. With this in mind, the fuel we use for results is uniquely crafted to fit the needs of the marketing campaign itself. The foundation of our Raleigh SEO campaigns are centered around keywords. We then design an advanced link building strategy around these keywords and what links the domain lacks.

03

Implement

tab icon

Implement

Once the foundation is established and we have a comprehensive understanding of the opportunity in your market that your domain possesses, we begin the implementation phase. We start with the essential on-site SEO elements, including title tags, meta descriptions, site architecture, interlinking pages, and more, all while creating unique, engaging, and highly linkable content. This focus accelerates SEO results right away and sets the stage for continued success with the support of our Raleigh SEO company’s efforts.

04

Link Building

tab icon

Link Building

Your link profile is similar to a book of references with Google. Our natural search and authoritative link building campaigns rely on a quality over quantity mentality. Most of the time spent on link building centers around creating unique and useful content, content marketing, and then finding relevant websites which Google trusts to place content on. Our company constantly monitors your link building campaign for maximum effectiveness.

05

Monitor & Report

tab icon

Monitor & Report

The best systems in the world are nothing if they lack transparency and an advanced SEO campaign is no different. We want to give you the opportunity to have ownership of your digital marketing campaign and our monthly reports and reporting dashboard do just that. Our custom SEO monthly reports feature rankings, traffic, new links, task reports and more. Each of our clients also has regular access to their reporting dashboards to explore different time frames and see instant results. This transparent SEO process allows you to understand the efforts taking place within the campaign and allows us to fine-tune your marketing campaign while it’s active.

Our SEO Services

HERE'S WHAT
SUCCESSFUL SEO LOOKS LIKE.

INCREASE IN CONVERSIONS

INCREASE IN ORGANIC TRAFFIC

INCREASE IN CONVERSIONS

INCREASE IN REVENUE

INCREASE IN RANKINGS

INCREASE IN CONVERSIONS

Rankings improving for your target keywords until the reach page one and continue on until they reach the tops spots. You will also experience what we call the “Halo Effect”, basically rankings will increase for other keywords not only keywords you are targeting.

INCREASE IN RANKINGS

INCREASE IN ORGANIC TRAFFIC

As your ranking increases your traffic should follow. You should see an upward trend in organic traffic. This growth indicates that your marketing efforts are effectively attracting more visitors to your site.

INCREASE IN RANKINGS

INCREASE IN CONVERSIONS

As we track phone calls and form submissions, you will notice an increase in these interactions. This rise in engagement translates into more potential leads for your business. Ultimately, these improvements will enhance your overall conversion rates, driving growth and success.

INCREASE IN RANKINGS

INCREASE IN REVENUE

As you convert leads your revenue should increase and you’ll receive a handsome return on your SEO investment.

CASE STUDY

HOW A TRAVEL COMPANY INCREASED ORGANIC WEBSITE TRAFFIC BY 100%.

CASE OVERVIEW

A Golfing companying focusing on C-Suite level execs looks to increase bookings in Florida, Arizona, and California.

Thanks to them, we appear on the first page when searched on Google, we dominate our space.

– Jay E.

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